Chetan is an entrepreneur in the Creative/ Digital/Tech scenario in Uk and Europe where he brings a world of experience and diverse skill sets to Elixir and it’s clients. His hands on style of management coupled with his easy going can do attitude is very supportive in delivering value and building trust with panache in the highly competitive industry that Elixir operates in.

In a transient world where ‘brand loyalty’ is a challenging yet much coveted aspect of brand growth, Chetan believes in a 360 ° management philosophy- where it all starts with us first and then expands outwards.

Any responsible business owner/leader can start by first taking into account the well-being of their internal teams and truly living the brand’s values. Encouraging an environment of constant and honest communication and thus bringing a certain level of integrity into one’s work & projects, expanding out to client relationships. This is a talk he certainly walks and reflects to the niche clientele Elixir works with.

It’s not just about ‘digital marketing’, but rather ‘communicating effectively in a digital world’ and thus bringing a truly holistic brand experience with the ‘values of trust and integrity’ as an crucial aspect for any brand’s visibility and credibility.

Growing up and living, working and experiencing cultures across a few cities and continents throughout his life; Chetan has the unique ability to connect deeply with people and build relationships. He understands that Digital has been a disruptor and encourages brands/brand founders to be open, adaptive and responsible in embracing technology that serves their customers better. His personal ethos reflects the ancient values of doing business: Trust, Transparency and Responsibility.