Photo by NASA on Unsplash
There is a constant massive shift underway and life, work and everything else feels like one relentless wild ride with mostly everyone facing the loss of control and balance. Continue reading “Meet the Unexpected – Global Digital E-Commerce trends 2023- What’s really going On in 2023 and beyond?”
I have been very passionate about understanding what exactly ‘Leadership’ is, and the interesting facets that come along with it. Continue reading “What is LEADERSHIP and how does one lead in challenging times”
To have a Brand Purpose is a great thing, but for consumers to truly trust that it is genuine -Brands must communicate their values internally first.
In 2017, net trust in global companies to act in the best interest of society was negative. And while two-thirds (65%) of consumers want to support companies with a strong purpose, less than half (45%) can name a single company that makes “a positive difference in society through its products, services and operations.” Continue reading “Brand Purpose”
THE POWER OF CONNECTION- Do we bring this to our Work?
In a room full of competent business professionals, tech heads, management associates, creative professionals, designers, coders, finance whiz kids, brand consultants, what makes you stand out?
Most mentoring/self growth books and philosophies talk about identifying your USP.
What is your point of difference? What is your Unique Selling Proposition?
It makes you feel that you are not a living breathing being but a product that must be marketed in the workplace, in life and everywhere you go. Continue reading “THE POWER OF CONNECTION- Do we bring this to our Work?”