We have come a long long way from the early digital days when brands were still finding their feet in the digital world and consumers were trying to figure out what does it mean to have a ‘digital experience’ let alone a seamless one.
And as we near 2020 (gosh time has flown in 2019!) any and all digital interaction between a brand and its customers has become a very vital part of the overall customer journey and customer experience. Continue reading “MASTERING DIGITAL BEHAVIOUR- What Brands can do to enhance Digital Experiences”